U.S. Postal Service gives 2-D bar codes its stamp of approval

The postal service is offering discounts to businesses that use 2-D codes in their mailings. The U.S. Postal Service is getting behind mobile marketing.

Southern California Verizon FiOS Campaign supported by BI WORLDWIDE and Hipcricket

Hipcricket®, the one-stop mobile marketing and advertising subsidiary of Augme® Technologies, Inc. , today announced that BI WORLDWIDE leveraged Hipcricket’s mobile marketing solutions to augment its California promotion of Verizon FiOS to local residents.

SpyderLynk Sweetens Participation in U.S. Postal Service Direct Mail Promotion

Offers additional discount for use of SnapTags that enable immediate consumer shopping and purchasing experiencesDenver, CO (PRWEB) May 15, 2012 SpyderLynk, a leading marketing technology company and creator of the SnapTag™, today announced that it will be encouraging participation in the U.S. Postal Service’s 2012 Mobile Commerce and Personalization Promotion by offering its Buy-it-Now Mobile ...

Pepsi brings back Michael Jackson in promotion

PepsiCo Inc. is going on a reunion tour with The King of Pop.

U.S. Postal Service Incents Commercial Mailers to Combine Mobile Marketing With Direct Mail

Encourages Use of QR Codes and Other Digital Tools to Increase Returns