Secrets Of Winning Super Bowl Car Ads

Judging by the Super Bowl XLVI car ads already released, the nearly dozen automotive companies airing commercials Sunday scrutinized what past winners did to make their $3-million-plus ad spend worth it. For the past few years, Edmunds.com has tracked the effectiveness of Super Bowl car ads in stirring viewers to get off the couch and ...

Jeanette Pavini's Buyer Beware: How safe is a cruise vacation?

After the grounding of the Costa Concordia cruise ship earlier this month, travelers may be asking themselves if cruise vacations are as safe as they’ve been assumed to be.

Coke's Super Bowl Ads Will Change With the Game

Coca-Cola's polar bears will react to game action in real-time, while second-half ad will reflect who's up.